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Laura Holder-Wurzinger

Laura Holder-Wurzinger
Teamlead UX Product & Design, AKDB


13.10.2023 | 10:15 – 11:00 Uhr

MeetUp E.04 | Halle / hall 2

Unleashing the Power of User Experience and Emotional Play in the Tech Industry

In this engaging and insightful talk, I will delve into the world of user experience, particularly from the perspective of being a young woman in the tech industry. Drawing from my own personal journey, I will explore the challenges, triumphs, and invaluable lessons learned along the way. I will highlight the transformative potential of emotional play, using the LEGO® SERIOUS PLAY®“ methods and materials, as a catalyst for building an exceptional and inclusive environment.
Präsentiert von nushu GmbH

Thema/Themenreihe: Persönlichkeits- & Kompetenzentwicklung, Wissenschaft, Technik, Digitalisierung & Technologie

Joblevel: Professionals, Leitungsfunktion

Details zum/r Referent/in: Laura Holder-Wurzinger
Vita: Experience
Teamlead UX Product & Design
05/2023 – current AKDB, Munich
Senior UX Consultant
07/2021 – 05/2023
interfacewerk GmbH, Remote (Munich)
Work on various projects with different clients from different industries (e.g. B2B SaaS, public sector, construction equipment manufacturer, machine tool builder…).
UX Concepter
02/2018 – 06/2021
Jochen Schweizer mydays Group Munich
Working in a cross-functional team for the B2B customers,
end-customers & employees
10/2017 – 09/2019
Macromedia Hochschule, Munich
Teaching in print media technology, Suppor- ting teaching in the teaching project + design research and science, design methods and models
Interim Event Manager
10/2017 – 12/2017
Macromedia Hochschule, Munich
Organization of the graduation ceremony + Support International Day
Working Student
03/2017 – 08/2017 Motius, Munich
Design Thinking Specialist & Project-leader
Project Assistant
03/2015 – 08/2015
Zibert+Friends Live Kommunikation, Munich
Event-Management with focus on conception

Enhanced trained facilitator in the LEGO® SERIOUS PLAY® method and materials
02 + 04/2022
Scholarship holder
09/2016 – 03/2018 Manage&More, Munich
Business Designer
Bosch Security Systems & Fraunhofer Fdays
Master Designmanagement
03/2016 – 09/2017 Macromedia Hochschule Munich
Design Thinking, Design methods and models as core of the study program
Bachelor Media-
and communication design
10/2012 – 03/2016 Macromedia Hochschule Munich
Creating identities, digital interfaces and print media, always working customer- oriented
Semester abroad
08/2013 – 12/2013 Limkokwing University, Malaysia
Visualization of ideas using various me- dia. Focus on building creative thinking, research and drawing skills.
Lanschuldheim Schloss Ising am Chiemsee

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