at herCAREER Expo 2023
Business networks for women
nushu is a female business club with the goal to enhance women’s visibility in the business world and encourage them to actively build their careers. Our business network brings together women from all areas of expertise and career levels. We are the alternative to the typical Old Boys Network. team nushu stands for goal-oriented networking, best practice sharing, inspiration and knowledge transfer. Current nushu locations are Hamburg, Munich and NRW, other cities coming soon.
Teamlead UX Product & Design, AKDB
MeetUp E.04 | Halle / hall 2
Thread / thematic series: Personality and competence development, Science, Engineering, Digitalization & Technology
Joblevel: Professional, Leading position
Unleashing the Power of User Experience and Emotional Play in the Tech Industry
In this engaging and insightful talk, I will delve into the world of user experience, particularly from the perspective of being a young woman in the tech industry. Drawing from my own personal journey, I will explore the challenges, triumphs, and invaluable lessons learned along the way. I will highlight the transformative potential of emotional play, using the LEGO® SERIOUS PLAY®" methods and materials, as a catalyst for building an exceptional and inclusive environment.
Presented by nushu GmbH
Details about the speaker Laura Holder-Wurzinger
Vita: Experience Teamlead UX Product & Design 05/2023 – current AKDB, Munich Senior UX Consultant 07/2021 – 05/2023 interfacewerk GmbH, Remote (Munich) Work on various projects with different clients from different industries (e.g. B2B SaaS, public sector, construction equipment manufacturer, machine tool builder...). UX Concepter 02/2018 – 06/2021 Jochen Schweizer mydays Group Munich Working in a cross-functional team for the B2B customers, end-customers & employees Lecturer 10/2017 – 09/2019 Macromedia Hochschule, Munich Teaching in print media technology, Suppor- ting teaching in the teaching project + design research and science, design methods and models Interim Event Manager 10/2017 – 12/2017 Macromedia Hochschule, Munich Organization of the graduation ceremony + Support International Day Working Student 03/2017 – 08/2017 Motius, Munich Design Thinking Specialist & Project-leader Project Assistant 03/2015 – 08/2015 Zibert+Friends Live Kommunikation, Munich Event-Management with focus on conception Education Enhanced trained facilitator in the LEGO® SERIOUS PLAY® method and materials 02 + 04/2022 inthrface Scholarship holder 09/2016 – 03/2018 Manage&More, Munich Business Designer Bosch Security Systems & Fraunhofer Fdays Master Designmanagement 03/2016 – 09/2017 Macromedia Hochschule Munich Design Thinking, Design methods and models as core of the study program Bachelor Media- and communication design 10/2012 – 03/2016 Macromedia Hochschule Munich Creating identities, digital interfaces and print media, always working customer- oriented Semester abroad 08/2013 – 12/2013 Limkokwing University, Malaysia Visualization of ideas using various me- dia. Focus on building creative thinking, research and drawing skills. Abitur 08/2012 Lanschuldheim Schloss Ising am Chiemsee
Transformation Consultant - Intelligent Products and Services, Capgemini Invent
MeetUp P.01 Table 2 | Halle / hall 3
Thread / thematic series: Business, Work & New Work, Science, Engineering, Digitalization & Technology
Understand the exponential growth of the most successful companies – results from our B2B platforms research with the MIT
Why does everybody use WhatsApp? Why is Apple so successful and has reached a $3 trillion market capitalization? The answer: Platform economy! As consumers, digital platforms are an integral part of our everyday activities, seeking interactions that make our lives easier from ordering food to manage our travels. However, the same level of platform dominance is yet to be seen in the B2B world. To address this challenge, Capgemini Invent joined forces with MIT's Initiative on the Digital Economy for a global research project. As a result, we propose a framework that helps companies understand and determine the appropriate platform type for their specific needs as well as identifying the key success factors for platforms in B2B. Platforms are no longer just a concept, but a revolution. So brace yourself to understand this paradigm shift, and take part to the biggest trends' discussion of our times!
Presented by nushu GmbH
Details about the speaker Carlotta Greghi
Vita: Education: 11/2020 – 09/2022 Master in Business Administration – Innovation and Digital Business Ludwig-Maximilians-Universität München (LMU), Germany Dissertation: Integration of companies in ecosystems (multiple case study in the automotive industry, with use case “Catena X”) 06/2021 Fully funded Study Scholarships - Master Studies for All Academic Disciplines DAAD - Deutscher Akademischer Austauschdienst Working Experiences 02/2022 – present Transformation Consultant - Intelligent Products and Services Capgemini Invent Expert in data aggregation and collaboration platforms, with focus on B2B. 05/2022 – 07/2021 CEO Office Adecco Vienna (winner of the shadowing program CEO for One Month) 10/2021 – 02/2022 Research assistant LMU – Institut für marktorientierte Unternehmensführung 10/2020 – 10/2021 Working student Datev eG Strategy support at the Munich branch management, positioning Datev as SaaS supplier.